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    Privacy Policy

    Effective September 18, 2026

    Version history

    Last updated September 18, 2026

    Version PS-PP-1.3 (2026-09)

    This Privacy Policy explains how Purestay LLC, an Idaho limited liability company ("Purestay," "we," "us," or "our"), collects, uses, shares, and protects personal information.

    It applies to guests, hosts, newsletter and waitlist subscribers, giveaway and promotion entrants, and visitors to our websites and applications.

    1. Information We Collect

    (a) Information you give us

    All users: name, email address, and any information you include in messages to us.

    Hosts: account credentials; business or individual name; mailing address; phone number; property address and details; listing content including photographs; Home Health Profile responses; insurance attestation and any proof you choose to upload; and tax or payout information you provide to Stripe (see Section 3).

    Guests: For bookings made on Purestay, identity and contact details verified through our guest screening provider, Truvi, including the verification result and any information Truvi returns to us about that check. Purestay does not collect or store government ID images.

    Subscribers: email address, and any preferences you provide when joining our newsletter or waitlist.

    Giveaway and promotion entrants: name, email address, and any information requested on the entry form; and, where a promotion offers bonus entries through social media actions (such as a comment tag or story share), the public social media handle or post used to complete that action.

    Payment information. We do not collect or store full payment card numbers. Payments are processed by Stripe. See Section 3.

    (b) Information collected automatically

    Device and browser type, IP address, pages viewed, referring pages, approximate location derived from IP, and interaction data, collected through cookies and similar technologies.

    Referral and attribution data. Where you arrive from a referral link, campaign, or partner, we record that source so we can attribute the visit.

    Outbound click tracking. On subscription-tier listings, we record when a visitor clicks through to a host's booking destination, and whether visitors return. This is used to report counts and trends to hosts (see Section 4).

    (c) Information from third parties

    Booking and payment status from Stripe; email delivery and engagement data from our email provider; analytics data from our analytics providers; and, for hosts who choose to connect an Airbnb account through our connection service (currently Hospitable), listing and reservation data from that service, used to sync calendar availability and prevent double-bookings; and, from Truvi, the result of a guest screening check and any claim information relating to a stay at a property where the host has enabled damage protection.

    2. How We Use Information

    We use personal information to:

    • -operate the platform, create and maintain accounts, and publish listings;
    • -process and confirm bookings, and send transactional emails such as booking confirmations, cancellations, application status, and billing notices;
    • -administer host subscriptions and commission collection;
    • -determine, at onboarding, which of Purestay's host arrangements, Commission or Founding Host Membership, is available to you based on your country;
    • -review listings for alignment with Our Standards, and investigate reports;
    • -provide customer support and respond to inquiries;
    • -send newsletters, waitlist updates, and marketing messages where you have opted in, you may unsubscribe at any time;
    • -administer giveaways and promotions, including verifying entries, selecting and notifying winners, and fulfilling prizes;
    • -measure and improve the platform, including analytics and performance;
    • -report performance counts and trends to hosts (see Section 4);
    • -detect, prevent, and address fraud, abuse, security issues, and violations of our terms; and
    • -comply with legal obligations and enforce our agreements.

    Legal bases (where applicable): performance of a contract; our legitimate interests in operating and improving the platform and preventing abuse; your consent for marketing; and compliance with legal obligations.

    3. Payments and Stripe

    Payments are processed by Stripe.

    On commission-tier bookings, the charge is made directly on the host's own connected Stripe account, and the host is the merchant of record. Purestay does not hold, control, or disburse guest funds, and does not receive or store your full payment card details.

    Stripe processes payment information as its own controller under Stripe's privacy policy, which we encourage you to read. Host payout and tax information supplied during Stripe Connect onboarding is provided to Stripe, not to Purestay.

    4. What We Share, and With Whom

    We do not sell personal information.

    With hosts.

    • -Commission-tier hosts receive the guest's name, email address, stay dates, and party size for their confirmed bookings. This is necessary because the host is the merchant of record and the counterparty to the stay.
    • -Subscription-tier hosts receive counts and trends only, listing views, click-throughs, and trends over time. Subscription-tier hosts never receive the names, email addresses, or identities of people who merely viewed or clicked on a listing.

    With guests. Hosts' relevant contact information is shared with guests as needed to coordinate a stay.

    With Participating Hosts in a giveaway or promotion. If you win a giveaway, we share the information needed to fulfill your prize (such as your name and contact information, and your preferred stay dates) with the Participating Host of the property you select.

    With service providers who process data on our behalf under contract, including hosting and infrastructure, our database and application platform, Stripe, our email delivery provider, and analytics providers; Truvi, which receives the guest's name, email address, and booking details in order to perform guest identity screening and to administer damage protection for stays where the host has enabled it; and, for hosts who choose to connect an Airbnb account, our connection service (currently Hospitable), which receives the host's name, email, and phone number solely to establish that connection.

    With advertising partners: where you accept advertising and marketing cookies, Meta Platforms, Inc. (Facebook and Instagram) receives limited information about your visit, such as pages viewed and actions taken on our site, so we can measure the performance of our advertising. Meta receives nothing from us if you do not accept that cookie category.

    For legal reasons: where required by law, subpoena, or legal process; to enforce our agreements; or to protect the rights, safety, or property of Purestay, our users, or others.

    In a business transfer: in connection with a merger, acquisition, financing, or sale of assets, subject to this Policy.

    With your consent: for any other purpose you approve.

    5. Cookies

    We use cookies and similar technologies for:

    • -Essential: to keep you signed in and operate core platform features.
    • -Preferences: to remember your settings and choices.
    • -Analytics: to understand how the platform is used so we can improve it.
    • -Referral and attribution: to record the source of a visit (see Section 1(b)) and, on subscription-tier listings, to measure click-throughs to a host's booking destination.
    • -Advertising and marketing: to measure the performance of our advertising and, where you accept this category, to allow advertising partners such as Meta (Facebook and Instagram) to set cookies that measure ad performance and show you relevant ads. These cookies load only after you accept the advertising and marketing category in our cookie banner, and you can withdraw that choice at any time.

    Most browsers let you refuse or delete cookies; some features may not work correctly if you do.

    6. Your Choices and Rights

    Access and correction. Account holders can review and update information in their dashboard. Others may contact support@purestay.co.

    Marketing. Unsubscribe from any marketing email, or contact us. Transactional messages relating to your booking, account, or billing are not marketing and will continue.

    Deletion. You may request deletion. We may retain information where required for legal, tax, accounting, security, dispute, or fraud-prevention purposes, and where it relates to a completed booking.

    State privacy rights. Depending on your state of residence, you may have rights to know, access, correct, delete, or obtain a copy of your personal information; to opt out of the sale or sharing of personal information (we do not sell personal information); and to be free from discrimination for exercising these rights.

    California residents. California residents have additional rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act (CCPA/CPRA), including the right to know the categories and purposes for which we collect personal information, and the right to limit the use or disclosure of sensitive personal information to the extent we process any. Because we do not sell personal information or share it for cross-context behavioral advertising, no additional "Do Not Sell or Share My Personal Information" action is required at this time.

    Other state privacy laws. Residents of other states with comprehensive privacy laws, including Colorado, Connecticut, Virginia, and others as they take effect, have similar rights, which we honor consistent with applicable law.

    To exercise any right, contact support@purestay.co. We will verify your request before acting on it.

    7. Retention

    We keep personal information for as long as needed for the purposes described here, including to operate the platform, meet legal and tax obligations, resolve disputes, and enforce agreements. Booking, payment, and acceptance records, including the document version, timestamp, user identifier, and IP address of each agreement acceptance, are retained as records of that booking or acceptance.

    8. Security

    We use reasonable administrative, technical, and physical safeguards to protect personal information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security. Protect your account credentials and notify us at support@purestay.co of any suspected unauthorized access.

    9. Children

    Purestay is not intended for anyone under 18. We do not knowingly collect personal information from children. If you believe a child has provided us information, contact support@purestay.co and we will delete it.

    10. Photographs and Submitted Content

    Hosts and guests may submit photographs and other content. Do not submit photographs containing identifiable people without their permission. Submitted content may be published on listings, on the platform, and in marketing, subject to the license in the Terms of Service.

    11. Third-Party Sites

    Our platform links to third-party sites, including host booking destinations and third-party booking platforms. We are not responsible for their privacy practices. Once you leave Purestay, that site's privacy policy governs.

    12. International Users

    Purestay is operated from the United States. If you access the platform, or if we collect your information, from outside the United States, including where a host is located outside the United States, your information will be transferred to and processed in the United States, where data-protection laws may differ from those in your country.

    13. Changes

    We may update this Policy. Material changes will be indicated by an updated "Last updated" date and, where appropriate, by email or in-product notice.

    14. Contact

    Purestay LLC

    6568 S Federal Way, PMB #340, Boise, ID 83716

    support@purestay.co